I’m the commerce and sustainability editor at ADWEEK. Most of my reporting focuses on how companies like Walmart, Target, Best Buy, and others are using purchase history data from their customers to build ad businesses.

When I’m not writing for ADWEEK, you can find me hiking with my high-energy rescue dog, Bird, or writing about non-advertising topics for outlets like Elle, Texas Highways, and Texas Monthly.

Originally from Minnesota, I’m based in Austin, Texas.

My work has appeared in ADWEEK, Elle, Texas Highways, Texas Monthly, The Texas Tribune, The Austin-American Statesman, Sports Illustrated, The Daily Donut, Texas Health Journal and more.

In 2018, I completed an M.A. in journalism and master of global policy studies at the University of Texas at Austin. I hold a B.A. in international studies from the University of Wisconsin-Madison.